A brand new React Native app that allows you to bet on football against friends
![](https://sethmatisak.com/wp-content/uploads/2017/10/leagues-spin-green-small.gif)
The challenge
How do we create a brand that will cut through the noise of the uber competitive betting industry to introduce a new and exciting way to bet against friends and not the bookie.
My role
Core Workshop Facilitator
Creative Director
User Experience
Co-Identity Designer
React Native app design
Design System
![](https://sethmatisak.com/wp-content/uploads/2017/10/wager-mood-boards.png)
![](https://sethmatisak.com/wp-content/uploads/2017/10/wager-identity-1.png)
![](https://sethmatisak.com/wp-content/uploads/2017/10/wager-identity-2.png)
Moodboards & identity options
We started the creative process by doing a lean version of the Core workshop where we looked at Wager’s purpose, values and attributes. The output of the workshop then help direct the rest of the process.
![](https://sethmatisak.com/wp-content/uploads/2017/10/no-matches-2loop.gif)
The identity and design of the Wager app is both fresh and approchable with flourishes of fun without compromising the trustworthiness of the app.
![](https://sethmatisak.com/wp-content/uploads/2017/10/matches-2loop.gif)
I designed over 100 screens for the app. Below are just a few examples.
![](https://sethmatisak.com/wp-content/uploads/2017/10/matches-flip-small-1.gif)
Seth’s incredible mix of creativity and customer-driven design makes him the perfect logo designer. We went from idea to final logo in just a few hours.
Leo, Wager Co-founder
![](https://sethmatisak.com/wp-content/uploads/2017/10/leagues-2loop.gif)
The Wager app will be releasing on both iOS and Android phones this August.
Seth is an incredible designer. His awesome combination of brand understanding and cutting-edge creativity delivered a brilliant end-product: a modern and slick app. He was a pleasure to work with and we can’t wait to work with him again.
Elliott, Wager Co-founder
The Team
As with most projects there are other talented people involved.